The new Hongqi brand has just been established for four years. The models it has launched have excellent product capabilities and have also gained high popularity, whether they are sedans H5 and H9, or popular SUVs HS5 and E -HS9, are proving the value of the new Hongqi brand to consumers. Recently, the Hongqi flagship SUV model LS7 was officially released. The L-level LS7 can be said to push the Hongqi brand SUV models to the ultimate level of luxury.
Today we use the official pictures of Hongqi LS7 to analyze this unprecedented self-branded ultra-luxury SUV model for you in advance. Before that, we first review the new models launched by Hongqi in 2021-2022 and their respective models. brief characteristics.
2022 Hongqi H9
At last year’s Guangzhou Auto Show, FAW Hongqi released the 2022 Hongqi H9. The new car is the first redesign since the birth of the Hongqi H9. At the same time, with the high popularity of the Hongqi H9 model, the 2022 model has attracted much attention. Like the first-generation model, the 2022 Hongqi H9 series has a total of 5 models, 3 2.0T models, and 2 3.0T models. The top model is a four-seat design, and the remaining models are five-seat versions. The entire series adopts a rear-drive layout.
The appearance of Hongqi H9 is very attractive. The large-size straight waterfall grille, U-shaped grille trim, two-color body, fastback design, etc. all make Hongqi H9 look very imposing. At the same time, it also has some fashion and sports elements.
The interior design of the vehicle is very square, and the addition of a large number of wood grain, leather and chrome materials makes the vehicle more luxurious. In addition, the large-size full LCD instrument panel, central control display, 12-inch wide HUD head-up display, streaming rearview mirror, and Hongqi Smile 1.0 smart car system look full of technology.
The shift lever area has also been improved on the new model. It has been upgraded to a black brushed material covering, which solves the negative effects of serious reflections and fingerprints on the previous model.
In addition, in the front row of the vehicle, the improvements of the 2022 model include: the IVI interaction level has been increased from the deepest 4 levels to 3 levels (vehicle settings, system settings, Bluetooth music), and the optimization of the door handle after popping up Visible surface materials improve the perceived quality, and are developed in line with the new S-class, and the textures of the front and rear coasters, armrest box pads, and door guard panel coasters are optimized.
The 2022 Hongqi H9 has decentralized configurations, and many detailed designs are more mature and sophisticated, which can be said to have won public support.
2022 Hongqi HS5
Also on September 28 last year, the new Hongqi HS5 was officially launched, priced at 183,800-249,800. The new car is positioned as a mid-size SUV, and the appearance and interior have been optimized and upgraded to bring a stronger sense of freshness to consumers. The entire series is equipped with a 2.0T engine and a 6-speed automatic transmission power combination.
In terms of appearance design, the new Hongqi HS5 continuesThe current design, but the details have been optimized and upgraded. The red flag logo on the front face and the air intake grille style are more concise and capable, and two new styles of wheels are also provided, one is a double six-spoke style and the other is a Double five-frame format.
In terms of interior design, Hongqi HS5 has the popular dual-screen design, integrating a full LCD instrument panel and a central touch screen, with a new pomegranate red interior color scheme , the style around the shift lever is redesigned, and the one-button start and driving mode button styles are optimized.
The new Hongqi HS5 continues to be equipped with a 2.0T engine with a maximum power of 165 kilowatts and a peak torque of 340 Nm. It is matched with a 6-speed automatic transmission. Depending on the model, it will provide front-wheel drive and four-wheel drive systems. MacPherson/rear multi-link suspension.
2022 Hongqi E-HS9 Long Range Edition
At the 2021 Guangzhou Auto Show, FAW Hongqi brought the Hongqi E-HS9 Long Range Edition. The new model adds a 120kWh battery pack model, with a maximum cruising range of 690 kilometers and 660 kilometers.
The Hongqi E-HS9 model with a range of 690 kilometers adopts a dual-motor layout, with a front motor power of 160 kilowatts and a rear motor power of 160 kilowatts. The model with a range of 660 kilometers also has a dual-motor layout. The power of the front motor is 160 kilowatts and the power of the rear motor is increased to 245 kilowatts.
In terms of appearance, the front face of the new car uses a straight waterfall grille and split headlight design. This is also similar to the design style of the Hongqi H9, but the larger grille creates a more distinctive look for the new car. Domineering visual effects. The slender headlights are decorated with light strips, part of which extends to both sides of the huge air intake grille, almost blending into one. There are fog lights under the headlights, which are also integrated into the light strip shape.
Hongqi E-HS9 is very aggressively equipped with 4 screens inside, which greatly increases the vehicle’s sense of technology. In addition, in addition to independent air conditioning in the rear seats, two large-size multimedia touch screens are embedded behind the front seat backrests, allowing six screens to be linked inside the new car.
The wheelbase of Hongqi E-HS9 reaches 3110mm, creating a superior riding space, and it is available in four-, six- and seven-seat models to facilitate users with different needs to choose. The four-seater model is equipped with 18-way power-adjustable seats, and the second-row seats support heating, ventilation and massage functions.
New Hongqi LS7
China’s first full-size SUV
The pinnacle interpretation of the “Shang·Zhi·Yi” design concept
The temperament of national cars has the same origin
The first thing to make clear is that Hongqi LS7 is positioned as a full-size SUV, the corresponding models of the same level are Mercedes-Benz GLS-Class, BMW X7 and Lincoln Navigator. Let’s first look at the size of Hongqi LS7, which is 5695mm long, 2095mm wide, 1985mm high, and the wheelbase reaches 3309mm. Talking about those rival models just now, they are compared with the libraryLinan also has no pressure. The intimidating power of such a behemoth is self-evident.
The most important thing is that the Hongqi LS7 has a 2+2 format four-seat interior layout, and the spaciousness of the rear car can be imagined.
Exhibit your majestic body and majestic momentum
River across thousands of rivers and mountains
Everywhere you go is a smooth road
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Continue the Hongqi family-style vertical grille design
Like the top beam of a Chinese-style building
Magnificent Standing tall
The inner grille is like a waterfall
Flying beads and splashing jade, gathering majestic power
Friends who are familiar with the Hongqi brand can see it at a glance It was found that the Hongqi LS7 continues the front face design language used by the new Hongqi brand, which uses the iconic oversized straight waterfall grille. The Hongqi logo is placed in the center of the front of the car and extends from the center grille to the hood. Large areas of matte chrome decoration on both sides of the grille combined with LED light strips create a dignified yet stylish overall look. This design has been widely praised on the H9 and E-HS9. This time combined with a more square shape, the LS7 The look and feel can be said to be a step further.
Brand logo through-type flag
Extends from grille to hood
Leading style Standing out from the crowd
Highlighting the profound heritage of Chinese culture
Inheriting the high front and low rear body posture of the L series
Continuing the classic flag-style body
Stand on the tide and ride on the momentum
With a full and majestic appearance
Show the flag flying
The road to progress , move forward fearlessly
< p>The L series is Hongqi's flagship car series. The leader rides on the L series model. It is known to every household as the "number one national car". This time, the first SUV of the L series - LS7 continues the overall car side of the L series. The shape, the design with low front and high rear looks very elegant, and the design of the side of the car also tends to be simple. It does not have too many modifications, and combined with appropriate chrome decoration, it extends the smooth and burly side look of the car.
Iconic horizontal and vertical taillight design
When lit, they complement each other
Brilliant
The horizontal light group is cleverly combined with the Chinese architectural decorative strips
Creating the flying momentum of the flags on the tower.
Showing extraordinary magnanimity
In the rear part of the car, you can first find the use of through-type taillights by Hongqi for many years. The size of the light group is also relatively large, and the shape is Compared with the front part of the car, the design of the rear part can be said to be very restrained, with a large number of straight lines showing a certain sense of hierarchy. The lower part of the bumper is also equipped with chrome decoration, which makes the visual appearance of the whole vehicle relatively moderate, and does not seem to be unable to hold down the rear of the car because of the excessively high body.
The chrome trim at the rear inherits the classic design of the L series
It adopts a symmetrical design with four decorations on the left and right
p>
Providing smoothness and smoothness
The outer surround echoes the bright strip decoration on the side of the car body
Solid as a rock, as safe as Mount Tai
As for the tire set, there are two specifications available: 275/50 R22 and 275/60 R20. This size can be said to be large enough. Together with the rims with excellent visual effects, the wheels and the body complement each other.
Such a tall body will inevitably have some impact, such as the posture of passengers when getting on and off the vehicle. Hongqi does not allow such ungraceful moments. Appeared, a set of customized electric pedals appeared on LS7, which is both practical and beautiful.
When you come to the car, first of all, it is still the traditional symmetrical overall layout of Hongqi, which also coincides with the symmetrical aesthetics contained in our Chinese culture. Hongqi LS7 car The interior is wrapped with a large number of wood grain decorative plates and genuine leather materials, and is embellished with gold decoration. In particular, the red flag Chinese logo engraved on the armrests on both sides of the car gives people a strong sense of weight.
The shape of the steering wheel is very stunning. The retro double-width shape and the horn switch used in the classic Hongqi L sedan fully demonstrate the elegant charm of this car. The leather is perforated. The grip ring and rich multi-function buttons satisfy the feel and practicality. The golden sunflower LOGO appearing throughout the car is a symbol of Hongqi's high-end models.
It is not surprising that gold appears on LS7. This is the best interpretation of luxury and nobility. For example, there are gold materials under the center console and on the door handles. package, to be honest, no manufacturer can beat Hongqi in terms of luxury among independent brands. FAW-Hongqi’s decades of experience in making national cars are not in vain, and the accumulation of experience in technology and design can be said to be very sufficient.
With such a long wheelbase and a four-seater design, the rear row can be said to be the top priority of this car. The head and leg room is extremely wide, and the configuration has the rear seats. It is all equipped with electric adjustment of row seat angle/front and rear/leg rest/headrest, seat ventilation, heating and massage, independent air conditioning, and independent entertainment system.
Considering that the potential customers of this car are older, the rear design style of Hongqi LS7 is more calm, and the appearance of ambient lights gives It adds to the sense of immersion, and design elements such as multiple red flag LOGOs in woolen fonts enhance the atmosphere to the extreme.
The author believes that such a luxurious space may not only be enjoyed by the "two" passengers in the back row. It is also very possible to launch a 6-seater or 7-seater version in the future.
In terms of power, the engine is matched with a 4.0T V8 turbocharged engine with a maximum power of 265 kilowatts and a maximum horsepower of 360 horsepower. The top speed can reach 200km/h. , the running quality of the 8-cylinder engine and the strong power reserve at all speeds are indispensable for this car. In the current era of four-cylinder engines, HongqiThe eight-cylinder engine used in the LS7 deserves respect.
Summary:
After a comprehensive analysis of the official images of Hongqi LS7, the style of Hongqi’s new flagship SUV is reflected, whether in terms of size, styling design, interior style and luxury level. It can be said that it has reached the peak level of current self-owned brand models. It is an excellent product brought by the new Hongqi brand with ultra-high car manufacturing level.
According to the data displayed in Bitauto App’s “Brand Popularity List”, FAW Hongqi has an average monthly attention of 8.8255 million, ranking No. 1 on the list 8 people. If you need more data, please go to Bitauto App to view.